Executive Summary

Nasdaq, Inc. operates as a global technology company serving capital markets and beyond. It generates revenue primarily from its market services, corporate services, investment intelligence, and capital access platforms. The firm benefits from network effects in its exchanges and a recurring revenue model from its technology and data offerings. Key risks include regulatory changes, competition from other exchanges and data providers, and macroeconomic volatility affecting trading volumes and corporate actions. Nasdaq's economic quality stems from its established brand and crucial position in the financial ecosystem. Capital allocation focuses on organic growth, strategic acquisitions, and returning capital to shareholders through dividends and share repurchases. Its future performance hinges on its ability to innovate and adapt to evolving market structures and technologies. Nasdaq is a financial technology company with a significant presence in global capital markets and recurring revenues from data and analytics.

1. What They Sell and Who Buys

Nasdaq sells trading, clearing, and settlement services to exchanges. They also sell data and analytics to financial institutions, corporations, and investors, as well as listing services to companies seeking to go public.

2. How They Make Money

Nasdaq generates revenue through transaction fees from trading activities, subscription fees for market data and analytics, listing fees from companies listed on its exchanges, and technology solutions provided to other exchanges and market participants.

3. Revenue Quality

A significant portion of Nasdaq's revenue is recurring, derived from subscription-based data and analytics services, as well as listing fees. Transaction-based revenue fluctuates with market volatility and trading volumes.

4. Cost Structure

Nasdaq's cost structure includes technology infrastructure, compensation for employees (especially technology and sales staff), regulatory compliance, and marketing expenses. A substantial portion of costs are fixed, providing operating leverage as revenue increases.

5. Capital Intensity

Nasdaq is moderately capital intensive, requiring investments in technology infrastructure, data centers, and exchange platforms. These investments are crucial for maintaining operational efficiency and competitive advantage.

6. Growth Drivers

Growth is driven by increased trading volumes, new listings, expansion of its data and analytics offerings, and strategic acquisitions that broaden its product portfolio and geographic reach.

7. Competitive Edge

Nasdaq's competitive edge stems from its established brand, the network effect of its exchanges, and its integrated suite of technology and data solutions. Switching costs for listed companies and data subscribers provide a degree of customer stickiness.

8. Industry Structure and Position

The industry is characterized by a few large players and several niche exchanges and data providers. Nasdaq is one of the leading global exchange operators, competing with NYSE, ICE, and other regional exchanges.

9. Unit Economics and Key KPIs

Key KPIs include trading volumes (equity, options, fixed income), number of listings, subscription renewal rates for data products, and revenue per user/customer. Strong unit economics are reflected in high operating margins for its core segments.

10. Capital Allocation and Balance Sheet

Nasdaq allocates capital to organic growth initiatives (technology development), strategic acquisitions, and returning capital to shareholders through dividends and share repurchases. The balance sheet is generally conservatively managed, with a mix of debt and equity financing.

11. Risks and Failure Modes

Risks include regulatory changes, competition from alternative trading systems and data providers, cybersecurity threats, technology disruptions, and macroeconomic factors affecting trading volumes and corporate actions.

12. Valuation and Expected Return Profile

Valuation is based on earnings multiples, discounted cash flow analysis, and comparison to peers. The expected return profile is influenced by earnings growth, dividend yield, and potential for multiple expansion or contraction based on market sentiment and company performance.

13. Catalysts and Time Horizon

Catalysts include successful integration of acquisitions, new product launches, regulatory changes favoring exchange-traded products, and sustained growth in trading volumes. The investment time horizon is medium to long term, reflecting the stability and growth potential of the business.